LovvettApp

A Food Marketplace with a Community-Focused Vision

Lovvett is a food marketplace designed for both B2B and B2C audiences, born from a commitment to bring value to the Miami community—a brand rooted in consciousness and purpose.

The essence of Lovvett is connection: sharing, valuing our surroundings and what we consume, and embracing the responsibility that everything is interconnected.

Guided by these principles, we collaborated with its founders to create a visual identity infused with playfulness and dynamic movement. This identity resonates with a trendy, young, and sustainability-conscious buyer persona.

Vibrant colors evoke the spirit of a city that breathes both art and ocean, while the clean and refined typography ensures clarity and modernity.

This same universe and ethos were seamlessly extended to the mobile platform. In collaboration with Blink, we developed the app for both Android and iOS, incorporating intuitive and functional designs. Key features include:

• Access and Onboarding: Easy-to-navigate login and onboarding screens.

• Home Screen: A hub with multiple functionalities and carousel displays for offers and establishments.

• Geolocation: Streamlined location-based browsing and ordering.

• Order Management: Real-time updates on order status.

• Payment Integration: Secure and efficient payment gateways.

• Post-Purchase Engagement: Ratings and reviews after each purchase.

• User Personalization: Profiles, loyalty programs, and tailored experiences.

• In-App Features: Ads, messages, and notifications for seamless user interaction.

Lovvett stands as a vibrant and meaningful brand, connecting Miami’s community through thoughtful design, innovative technology, and a conscious approach to commerce.

In addition to the mobile app, two web platforms were developed using HubSpot, each tailored to meet the specific needs of Lovvett's diverse audience.

B2C Platform
Designed for trendy consumers seeking convenience, sustainability, and opportunities, this platform highlights Lovvett’s value proposition and user benefits. With a sleek and engaging design, it appeals to a forward-thinking audience by emphasizing the lifestyle advantages of embracing Lovvett.

B2B Platform
Created for Lovvett’s business partners, this platform provides a comprehensive suite of tools and resources. It includes features for order management, delivery logistics, outsourcing solutions, ghost kitchens, growth systems, and more. The platform is designed to empower businesses with the capabilities they need to thrive in a competitive market, reinforcing Lovvett's commitment to collaboration and innovation.

These platforms extend Lovvett’s ecosystem, creating a holistic digital presence that caters to both individual consumers and business partners, ensuring a seamless and impactful experience for all stakeholders.

Beyond the App: Expanding Lovvett with Two HubSpot Web Platforms